We all know that a client testimonial always outweighs our own claims to fame. That independent review is taken as truth, whereas our self-promotions are seen as, well, just that: self promotions. It the old days (when we used a thing called “the fax”) we begged clients for a letter of testimonial. This artifact of bygone days was treasured, photocopied, and preserved in plastic covers like some ancient scroll. “Do you have any… Continue reading
Business of Speaking
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