Here’s a question for you: If you’re busy, would you rather learn how to cut your lawn faster or hire someone to do it? I admit it’s a silly example, but the truth is most people would rather give a neighbourhood kid a few bucks to run the mower back and forth a...
I just mind mapped my new opt-in gift for new subscribers to Expert's Enterprise (watch for this coming up soon). It's all about content creation. The more I work with infopreneurs (authors, coaches, seminar leaders) the more I see the value in creating awesome...
We all know that a client testimonial always outweighs our own claims to fame. That independent review is taken as truth, whereas our self-promotions are seen as, well, just that: self promotions. It the old days (when we used a thing called “the fax”) we begged...
If you have ever entertained the notion of becoming a best selling author, think again. The path to best seller (on my bucket list) is fraught with casualties. Surprisingly, the "secret" path to fame is still somewhat secret. Recently I interviewed Jay Bear, newly...
There is a danger out there what we need to be wary of. It’s called the bright shiny object. You listen to a podcast on your morning run and they mention some cool app, or plug-in, or software that is amazing, super cool, faster, or bakes pies. You have to have it....
One of the common questions I get asked by entrepreneurs is “How can I start when nobody knows me or knows what I do?” “Should I cold call?” is usually their next question. Of course you can cold call. And if you have existing relationships in your market, it is a...
Have you thought about your lists lately? I think lists are sort of like dirty laundry: we all know we have it, we just don’t want to look at it very often. I read recently that the average person has 13 different ways to keep track of their goals, calendars, To-Do’s,...