Hero Habits

Experts Enterprise Podcast

This is the podcast for speakers, consultants, coaches, and on-line marketers who want to grow their influence and income. Learn from experts like: Jay Baer, Guy Kawasaki, and John Lee Dumas. Get insights from author, entrepreneur, and speaker Hugh Culver about what works, what doesn’t work, and what you definitely want to avoid as you grow your expertise, and enterprise.

EE-047 – How to WOW your event planner and get rebooked

What I often say is that there are two types of audiences you have to deal with, delegates and event planners. Our job is to make both of them happy. The desires of delegates and event planners differ.

DELEGATES	EVENT PLANNER
entertainment	deliver as promised
relevant content	low hassle factor
be respected	no surprises
meet/exceed expectations	impress the delegates
approachable	respect the agenda

Here are 10 things you can do to wow the event planner and get rebooked:

1. Be easy to work with
   • use checklists
   • prepare for what they need
2. Show up early, stay late
3. Know you are not the star of the show
   • don’t make demands
   • your place is to deliver
4.  Do your homework
5. Contribute, don’t take
   • be generous
6. Build relationships
   • speak to everyone you can
7.  Use check-lists
   • before/during/after event checklist – download
   • packing
   • presentation setup
8.  No surprises
   • be prepared
9.  Stick to agenda timing
   • write down your timing markers
10. Build relationships after the event
    • follow up
    • send gift to event planner
    • leave an impression

Download my checklist for the before, during & after of an event

Share the love! www.hughculver.com/love

Subscribe Have you subscribed to Expert’s Enterprise podcast? Click below to get started!